The first time I saw the movie “13 Going on 30,” I formed two life goals. 1. Become a writer for a living, so I could use my creativity and be like every rom-com leading character ever. 2. Ensure my future home had a spectacular walk-in closet.
I pursued the first goal by earning a bachelor’s degree in journalism and a master’s degree in marketing from The University of Texas at Austin, where I learned the elements of a well-crafted story, design thinking, and how to connect the dots between creativity and data.
Today, I combine my love for writing, storytelling, and UX to help users navigate a product.